Author name: Alex Brueckmann

Governance, Leadership

Accelerating Growth: The Benefits of Installing a Board of Directors for SMEs

Running a small and medium-sized enterprise (SMEs) can be challenging, especially in today’s fast-paced business environment. One way that SMEs can improve their chances of success and growth is by installing a board of directors or an advisory board, even if they are not legally required to do so. A board of directors or an […]

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Governance, Leadership, Strategy

The Danger of CEO/Chairs: Why Companies Should Separate These Key Roles

Proponents of separating the CEO and Board Chair roles argue that enterprise companies need strong governance to effectively manage risk and make informed decisions.  An independent Board Chair can provide critical oversight and guidance to the CEO, helping to ensure that the company remains on track. The Board of Directors operates on a longer-term horizon,

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Finance, Leadership, Strategy

Maximizing Financial Success in Crisis: The Benefits of Investing in a Business Strategy

Small and medium-sized enterprises (SMEs) are particularly vulnerable to financial challenges during times of crisis. To weather these storms and come out on top, SMEs must invest in a comprehensive business strategy. In this article, we will explore the financial benefits of investing in a business strategy during times of crisis and how SMEs can

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Emotions, Empowerment, Leadership, Strategy

The Emotional Benefits of a Clear Business Strategy – for Leaders and Entrepreneurs

Having a clearly defined business strategy is not only beneficial for the growth and success of the company – but also for your own emotional well-being as a leader and entrepreneur. A defined strategy provides a sense of direction, purpose, and motivation, leading to a range of emotional benefits. After working with corporate leaders and

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Emotions, Empowerment, Strategy

Emotions in Business: How to Turn Fear into Success with a Clear Strategy

Being responsible for a business can be a whirlwind of emotions, from the excitement of a new opportunity to the fear of not being able to generate enough revenue to sustain your business. It is important to learn how to manage these emotions effectively, rather than letting them control your actions and decisions. Having a

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Emotions, Leadership, Strategy

Strategize with Heart: The Role of Emotions in Designing Business Strategy

When it comes to business strategy, people tend to think of numbers, data, and logical decision-making. But what many don’t realize is that emotions play just as important a role in the success of a business as any spreadsheet or financial report. In fact, ignoring the emotional aspect of business strategy can be a costly

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Strategy

The Four steps to Intentionally Creating Success

The Four steps to Intentionally Creating Success – Nearly half of new businesses fail within the first 5 years

And one of the top reasons? No plan. Running a business without a plan is like trying to travel to a new place without a compass, a map or GPS. As a result, you can get off track very quickly, and mess up dreams, your business, your personal finances.

To avoid all this, and to turn my own dreams into reality I run every opportunity, idea, or tactic that comes my way through a simple process. I use it in my own business (and help my clients do the same) to determine whether it’s a direction worth pursuing. It saves you months of agonizing and headaches.

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Strategy

How Fear and Complacency Stand in the Way of Your Strategy

How Fear and Complacency Stand in the Way of Your Strategy

By Alex Brueckmann

A friend recently told me how much he enjoyed riding the ancient tractor they use in his family’s forest: “There are so many moving parts, all running flat out all the time, and you have to be really careful shifting it up a gear so things line up perfectly, but you’re off to the races once it’s in gear!”. That’s what your business might feel like as well: while still producing the result you want, it might feel a bit rusty, slightly dated in how it functions, not quite what you need anymore.

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Purpose

Why not

No-one really cares about your purpose – Start with why NOT Your purpose is meaningless unless you do something with it. Your WHY is just a question unless you turn it into an answer — you put it into action, you put it to work. The danger of stopping at WHY is that you just

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