Moving Beyond Purpose: Aligning Strategy and Impact for Meaningful Change
Purpose has become a popular buzzword in many organizations, with companies proudly proclaiming their commitment to noble causes. However, merely having a purpose is not…
No-one Cares About Purpose: Move Beyond ‘Why’ to Create True Impact
Purpose has become a buzzword, with many organizations only paying lip service to the idea without putting any real effort into fulfilling it. Purpose is…
Purpose vs Impact: Finding a Meaningful Legacy
When one embarks on a journey of self-discovery and purpose, a question that often arises is how to leave a meaningful legacy. The distinction between…
Why not
No-one really cares about your purpose – Start with why NOT Your purpose is meaningless unless you do something with it. Your WHY is just…
Why your business strategy needs purpose – and why you need a solid strategy in the first place
I first got in touch with strategy as a discipline in business school and found the subject incredibly boring. It was taught with little corporate